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A LOVE STORY
ART DIRECTION | CREATIVE DIRECTION | GRAPHIC DESIGN
A custom invitation for a landmark birthday. Francisco was a world traveler, for his 60th birthday and his retirement the family proposed a special celebration. After chatting with the family, 7.3.1. Designs developed a concept for the party for which the invitation set the tone. "Contigo en la Distancia", "With you in the Distance". In a nondigital era, Francisco kept constant communication with his family through letters, letters he sent from all over the world. Letters which bridged the distance with his family through the years. The letters became the visual focal point for the invitations, and celebration.
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